Putting in motion the right ‘deployment’ strategy.
With the consumption chain in mind, the scale and speed at which innovative solutions are transforming the mobility landscape is unprecedented. Today a swift market uptake across user segments and countries is crucial. However, many of the standard marketing tools and techniques are of limited utility for the development and commercialisation of novel or complex new products and services.
Our specialisation and global outreach allows us to be effective in:
Defining and Putting in Motion Business Exploitation & Go-to-Market Strategies
Evaluating Market Impact
Communicating and Disseminating Research Results
IPR Strategising and Management